E-commerce is in the development phase, but to ensure its place in the market, all elements of the equation must be taken into consideration. These elements are numerous, namely: customer service, delivery times, warehouses, etc.
All this to meet the requirements of customers, who are increasingly asking for a delivery time equal to or less than 48 hours.
Do e-commerce and logistics need each other?
To be able to adapt to new customer consumption patterns, any e-commerce company needs to invest in its logistics and supply process to ensure growth and customer satisfaction.
At emarathon.eu/fr/le-transport-et-expedition-internationale/, you will find one of the highly successful companies that has understood the new rules of the game and has therefore expanded its group by adding a logistics center dedicated to the e-commerce industry..
This development and the appearance of these new needs, requirements and consumption patterns create a new need for e-commerce companies.
It should be noted that this new need creates significant opportunities for logistics companies, which must be seized and taken advantage of to create collaborations that benefit both parties.
The importance of logistics in e-commerce
Logistics plays an important role in e-commerce. Although the request and the majority of transactions take place electronically, the products requested must be delivered to customers by traditional means of transport and require storage in suitable places, so this whole chain must be managed in the same way as fluid as possible and in real time to ensure quality service.
In this sense, any company has the choice of integrating a logistics center to better manage its e-commerce activity or even outsourcing this process to logistics experts such as the Marathon International group.
In any case, smooth logistics management is a key success factor for any online business. Because professional logistics management makes it possible to offer efficient services and to satisfy the needs and requirements of customers, which are the speed of delivery, the ease of return, the quality of the product upon receipt, the availability of products etc
mutually beneficial relationship
E-commerce and logistics management are now seen as allies for each other. Because both parties offer opportunities for each other and also respond to a need that has become essential to satisfy.