In the digital age, you can legitimately wonder about the interest of using advertising gifts in the context of activities. If you're not there yet, it's because you probably don't suspect all the advantages of these objects with varied appearances and functions. We detail in the next lines four of their many interests for companies.
The variety of giveaways
First, corporate gifts stand out for their great variety. There is literally something for everyone! You have probably already embodied the recipient of a key ring or a cap bearing the image of a large company if you have attended the famous Tour de France caravan at least once, right?? However, it would be wrong to reduce these marketing products to these corporate goodies alone. You can of course highlight your activity by using advertising sweatshirts, pants or polo shirts. Since ecological considerations are taken more and more seriously by consumers, you even have the opportunity to promote your offers on products made in an ecological way (organic cotton, etc.). It is easily possible to play the card of the dynamic company by distributing devices connected to its effigy (USB key, charger, etc.), goodies kept by the beneficiaries who are at the origin of many points of contact.
The low cost of these items
For many companies in search of visibility, it is not even a question of eyeing television or other traditional media to highlight their offers. This indeed represents an investment that is far too large for them to make. On the other hand, the use of corporate gifts is an interesting solution to reach as many people as possible for a derisory price. You only need to know the cost of thousands of personalized T-shirts or lighters to be convinced! Among the platforms that distribute these popular objects of the French according to the 2FCPO, we distinguish in particular goodies by Cadoétik.
Another major advantage: the customization possibilities are very extensive. On these goodies, it is possible to discreetly immortalize a logo for a discreet promotion. Conversely, nothing prevents you from taking advantage of the branding surface to promote an impacting slogan or give visibility to the address of your website. Colors, typography, text placement.